Help > Designing Surveys

Fixed Questions

There are three fixed questions that are essential for the working of the Customer Centric Index. These questions are required and the answer choices are fixed. The question text can be adapted slightly:

  1. How often do you visit "our website"? (You can change text between quotes.)
  2. Are you usually able to do what you need to do on "our website"?
  3. Please choose up to THREE factors from the list below that best describe your actual experience "on our website".

Comparison Questions

If you would like to do more comparison with other organizations like you, you can choosefrom a selection of comparison questions. These questions cannot be changed in order to allow like-for-like comparison. Examples of comparison questions:

  1. What is your age?
  2. What country do you live in?
  3. Which device do you usually use when visiting our website?

Your own Questions

You can add your own questions.

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